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How to make money as an AI Creative Agency

Maggie The Label AI fashion model photography case study — feature banner

100%

Clients from Content,

Not Ads

More creative concepts

1 Tool stack

End - to - End

features

Increase in ROAS

3 - 4

Creative Directions

per brief

Increase in conversions

100's

Variations from

1 image

"In an era where content is unlimited, taste becomes the most valuable asset."

Matteo, Founder & Creative Director, Agora

About AGORA

Matteo founded Agora at the seam between technology and taste, one of the first creative agencies built for the AI era.

His viral TikTok on a Caimera campaign sent a surge of signups to the platform.

He gives brands with big ideas and small budgets the campaigns they could only ever pin.

What most agencies get wrong

Skipping Creative Direction

Brief to final, nothing in between.It doesn't create.

Chasing clients

Outbound begs strangers who don't trust you yet.

Scaling slop

One bad image, multiplied 100,000 times.

Pricing by the image

It hides what you actually sell: taste.

Skipping Creative Direction

Brief to final, nothing in between.It doesn't create.

Scaling slop

One bad image, multiplied 100,000 times.

Chasing clients

Outbound begs strangers who don't trust you yet.

Pricing by the image

It hides what you actually sell: taste.

Skipping Creative Direction

Brief to final, nothing in between.It doesn't create.

Scaling slop

One bad image, multiplied 100,000 times.

Chasing clients

Outbound begs strangers who don't trust you yet.

Pricing by the image

It hides what you actually sell: taste.

The Method

Brief : Listen

$40,000 per season per shoot

Direction : Translate

Pitch 3 to 4 creative directions.

Most brands pick one better than their own brief

Scale : Multiply

Only now: product integration, models, poses, hundreds of on-brand variations.

AI fashion model photography — Maggai The Label AI fashion model photography case study
AI fashion model photography — Maggai The Label AI fashion model photography case study
AI fashion model photography — Maggai The Label AI fashion model photography case study

The Playbook

AI fashion image — Maggai The Label AI fashion model photography case study
AI fashion image — Maggai The Label AI fashion model photography case study

Sell the outcome

Brands are not buying photos. They are buying time, money, and campaigns they could only dream of

Lead with taste

Direction is the moat. Hand over 5 to 6 winning images and let the brand scale the rest

Let content sell

Your content is your storefront. By the time a brand reaches out, they are already sold

Deliver, then retain

Persuasion wins one deal. Quality keeps the client. They keep needing what you have.

How to price it

Per image → Per direction

What you charge for is the taste that makes it worth scaling.

Flex to the brand

Accessible for boutiques. Premium where the budget is there

Anchor high

Against legacy production budgets, your number reads as a bargain

Hold your rate

They are already paying someone. Respect your pricing and your taste

AI fashion image — Maggai The Label AI fashion model photography case study
AI fashion image — Maggai The Label AI fashion model photography case study

Focus on the value you're offering, not the price. They're already paying for it. Why not pay someone who does it better?"

Matteo, Founder & Creative Director, Agora

Focus on the value you're offering, not the price. They're already paying for it. Why not pay someone who does it better?"

Matteo, Founder & Creative Director, Agora

"Sometimes when I'm creating a video, I just write, “Change the pose,' and it

comes up with wonderful things"

Maggie Meehan, Founder, Maggie the Label

The Tool stack

Templates

Start a campaign in seconds. No blank canvas

Scenes

Build the world your product lives in

Product

Drop in the real product, true to life

Scale

Hundreds of poses, models, and variations

Retouch

The final layer. 90% to client-ready 100%

AI fashion image — Maggai The Label AI fashion model photography case study
Caimera AI fashion photography pricing plan comparison

Unlimited Generations for On-brand Visuals